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Deliverables
01
Full Brand Identity
02
Campaign Design
03
Stationery Design
04
Illustration
About the client
The Birmingham Fringe Festival celebrates emerging local talent through theatre, art, and performance. The goal was to create a bold, inclusive identity that reflected the festival’s diversity, energy, and creative spirit.
Visual Identity
I designed a vibrant, dynamic visual system inspired by movement and expression; a reflection of the festival’s open, experimental nature. The visual language combines illustrations of playful monsters, a vibrant colour palette and bold typography to capture the excitement of live performance while staying approachable to families and cohesive across print and digital platforms.
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Final outcome
The result is a joyful and expressive identity that brings the festival’s creative pulse to life; celebrating Birmingham’s artists, audiences, and the city’s thriving independent scene.
Creativity & Community
A vibrant identity designed to celebrate creativity, community, and connection.
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